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Goodfolk Business Utilities
Markup Calculator
Calculate selling price, markup amount, profit margin, and total profit from cost and markup percentage.
Markup is based on cost. Margin is based on selling price. They are related, but they are not the same number.
Markup estimate
Item cost$50.00
Markup amount$20.00
Selling price$70.00
Profit margin28.57%
Total cost$50.00
Total revenue$70.00
Total profit$20.00
Example: a 50% markup does not mean a 50% margin. If something costs $100 and sells for $150, the markup is 50%, but the margin is 33.33%.
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